Data is key to any effort to create deeper engagement with your association. Maybe you want to boost membership. Maybe you want more attendees at your meeting—or more attendees from a particular group. Regardless, knowing what data to gather and how to deploy it can help you get there.
For the past two weeks we’ve been exploring how data intersects with an association’s goals. And we’ll be exploring further in the weeks to come. So take a moment now to catch up with our YouTube playlist on the Modernization of Associations, which will give you insights from MYB’s thought leaders on smart data practices.
Thoughts about what you see? Share your thoughts in the comments.